SenionLab featured in STORES Magazine May Issue

SenionLab featured in STORES Magazine May Issue May 12, 2016 The latest issue of NRF's STORES Magazine titled "Investing in Experience" highlights the crucial role of technology in reinvention of the shopping mall. On page 39, SenionLab VP of Sales and Marketing, Marcus Andersson talks about how indoor positioning helps retailers and shopping [...]

How Location Data Can Help Marketers Create Successful Campaigns

The unicorn of marketers is getting the right message to the right person, at the right time and place. As we move on into the 21st century, getting the place right can be more challenging than ever.

Updated White Paper: How Indoor Positioning Systems Turns Customer Experience Upside-Down

We're happy to present an updated version of our white paper Surprising and Delighting Consumers! Here's an excerpt to give you a hint of what's inside. Today’s retailers compete more fiercely than ever in creating a vibrant customer experience. For success, retailers must understand their customers – including predicting their next moves and tailoring the [...]